Instamart seller analytics that show where rivals are beating you on price, shelf position and stock
Clayface analyses publicly available Instamart listings with its own models. See where your products are listed, how they are priced and ranked, and when they go out of stock, next to your rivals.
Swiggy Instamart
By Clayface
Website
swiggy.com/instamart
Category
Quick Commerce & Food Delivery
Coverage
India, publicly available listings
Signals
Listings by city and pin code, prices, discounts, search position, availability
Overview
1,171
Instamart dark stores
13.5 million
People ordering on Instamart each month
₹7,907 crore
Instamart order value in one quarter, up 40% in a year
On Instamart, each dark store stocks its own range. Your product can be missing in one area, discounted by a rival in the next, or buried under a rival's offer. Most brands only find out when sales dip.
Instamart ran 1,171 dark stores across 131 cities at the end of June 2026, and 13.5 million people ordered on it each month. Order value grew almost 40% in a year, so every gap costs more.
Clayface analyses publicly available Instamart listings with its own models and matches each one to your own product list. It shows where you are listed, how you are priced and ranked, and when you go out of stock, next to your rivals. Every number links back to the listing it came from.
What Clayface tells you from Instamart
Where you are missing
Clayface checks your range against every city and pin code you track, and flags products that are not listed or out of stock. Gaps that keep coming back in the same area usually point to a supply problem.
How your prices and discounts compare
See your selling price, discount and pack-size offers next to your rivals'. Each update flags who changed a price, and where.
Where you appear when shoppers search
See where your products show up in search and category pages, and which rivals sit above you.
Whether your range reaches new areas
Instamart keeps opening dark stores. See whether your products are listed in the new areas, or only in the old ones.
How teams use Clayface with Instamart
Sales and key account teams
Go into account meetings with the pin codes where you are missing and the repeat stock-outs, with the listing behind each one.
Brand and pricing teams
Spot when a rival undercuts you or runs a deeper offer, and respond in the areas where it matters.
Quick commerce and category teams
See which brands and pack sizes are gaining shelf space across Instamart, Blinkit and Zepto, and where your next gap is.
How it works
Share your product list, so each listing is matched to your own product codes.
Choose the cities, pin codes and rivals to track.
Set how often the analysis updates. Each update shows what changed.
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See where rivals are ahead of you on Instamart
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