Social media analytics tools that prove social is worth its budget
Clayface reads posts, comments and videos about your brand. It shows how many people want to buy, which creators changed how people feel, and what each campaign did. Every number comes with the posts behind it.
What our social media analytics software does for your team
Show leadership how many people want to buy
Clayface finds posts and comments where people say they want to buy, are thinking about it or gave up. Your report shows buying signals next to reach and likes.
Send a monthly social report that fills itself in
Choose the numbers your leaders care about once. Clayface fills in the same report every month, with the posts behind each number, so it is ready before the meeting.
See which topics are growing before you plan content
Clayface shows which topics people talk about more each week and which ones are fading. Your content calendar can then follow what your audience cares about right now.
25+
Social media platforms covered
475M+
Creators database
5B+
Signals processed monthly
Forum & Private Group Coverage for a Powersports Brand
A leading powersports brand tracks twenty motorcycle forums and private Facebook groups alongside social, so owner conversation about accessories and fit surfaces in the same view as everything else.
“We named the Facebook groups on a Tuesday and had them running by Thursday. Everywhere else that has been a month long exercise that does not always end up working."
Know Which Ambassador Content Moves the Brand
A leading beauty brand analyzes every ambassador post as full video, so screen time, spoken claims and on screen products are measured rather than guessed from captions.
“It goes deeper on tone, voice and performance than anything else we evaluated, and it breaks a single video down rather than reading the caption around it.”
Why Our Customers Believe Us
“Our CFO wanted to cut the social budget. We showed him thousands of comments from people asking where to buy. The budget stayed.”
“Our old tool missed most of our TikTok posts, because creators never typed our name. Now those posts show up in our numbers.”
“The monthly report used to take me two days. Now it is ready on the first of the month, and I spend that time planning.”
Show leadership what social is worth
Frequently asked questions
Social media analytics tools gather numbers from social media, like reach, likes, comments and how people feel about your brand. They turn those numbers into reports that show what is working and what is not.
Most leaders want engagement rate, reach, share of voice and sentiment over time. The number that gets the most attention is one that links social to buying, such as how many people said they plan to buy.
Most brands cannot tie a single post to a single sale. What you can show is how many people said they want to buy, which creators and campaigns drove those comments, and how that changed month to month.
No. Clayface does not schedule posts or reply to comments. Keep your publishing tool for that, and use Clayface to understand what people are saying and what it means for the business.
Most social media analytics tools only look at your own channels. Clayface brings together social posts, creators, reviews on shopping sites, forums and news, and ties each one to the product it is about. A spike on TikTok can then be traced to the product, the reviews and the forum threads behind it.