For consumer insights and analytics teams in food and beverage

The consumer insights platform built for food and beverage teams

A new flavor takes off on social and a rival's multipack hits the shelf, but your data shows it a week too late. Clayface brings your Circana, POS, and social data together and checks every number, so your team can keep up with the category.

Clayface answering a salty snacks share question ahead of a Kroger business review
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The problem

Why food and beverage insights teams lose a week before every review

Leadership asks why your sports drink lost two share points last quarter. The answer sits in Circana, your Walmart sell-through, Amazon, and social, and none of them match on the same SKU. So your team spends four days lining it up by hand, and the analysis waits.

Weather moves your volume
A heat wave lifts your iced tea 12%, and now you cannot tell a real gain from a warm April.
Social moves before POS does
A flavor blows up on TikTok in March but does not hit your sell-through data until May.
Private label creeps
The store brand takes half a point a month, slow enough that no single report flags it.
Clayface provenance card showing a share number with its Circana POS source and reporting periodClayface corroboration card comparing the same share across Circana, NielsenIQ, and retail POSClayface pre-flight card running automated checks before an insight is deliveredClayface reconciliation card where a four-week share chart ties back to its data table
The data foundation

One clear view of your food and beverage sales, shelf, and category trends

Getting Circana, your sell-through, Amazon, and the digital shelf to line up on one SKU was always the hard part. Clayface matches them on a common item code first, so your data is clean and checked before anyone asks a question.

Source and date

Every number shows where it came from and the period it covers.

Cross-checked

The same number is compared across sources, and any gap is flagged.

Checked first

A result that looks wrong is rerun and flagged before it reaches you.

Chart ties to table

Every chart matches the data behind it.

How your team works with it

Ask any question across your food and beverage data

Type a question the way you would say it, like why is our sparkling water losing share in the Southeast. Clayface pulls from every connected source, runs the numbers, and hands back the answer in an instant, with the insight spelled out.

Category
Competitive
Digital Shelf
Pricing & RGM
Clayface answering which flavors are actually growing, not just riding the categoryClayface answering who took the share lost in the Southeast, showing a rival multipackClayface answering what is hurting the brand on the Amazon and Walmart shelf right nowClayface answering which promotions actually paid for themselves this year, with incremental ROI by promo
In their words

Why food and beverage insights leaders trust Clayface

"We have a lot of sources and they all sit in different places. What intrigued me was a tool that could synthesize and aggregate it all, so we spend our time helping the business understand what it means instead of gathering the data."

Consumer Insights lead

"Belief in AI agents only comes when they solve things for real users. What Clayface showed us is built for that, context-aware agents that track every PO's state and interactions, so follow-ups happen with full context. At a high level, it looks good."

Manish Mamtani, Chief Information Officer

Enterprise security and governance

Enterprise-grade security and governance for food and beverage data

Clayface meets the security bar the largest food and beverage companies require. Your data stays yours, isolated to your company, and is never used to train a public model.

Data ownership and isolation
Your data stays in your tenant, locked to your company, with no crossover to other clients.
Compliance and infrastructure
SOC 2, with enterprise security designed in from the start, not bolted on after.
Private AI, no public training
Your data sharpens only your own instance, never a public model, and every answer keeps a full audit trail.
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See Clayface on your food and beverage data

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